ASCENT MARKETING COMMUNICATIONS |
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The BMC is the representative body that protects the freedom and promotes the interests of climbers, hill walkers and mountaineers. The BMC asked Ascent Marketing Communications to create a fresh, new, modern look and feel to the organisation giving more appeal to both young and old, whatever their mountain activity. Ascent also reviewed the BMC’s communications strategy and advised on solutions to consistently and concisely communicate the BMC’s identity, its activities, value and benefits. The review covered all BMC communications vehicles and evaluated the actual benefits of the literature for each user group. |
The Evidence |
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Ascent Marketing Communications Ltd. |
 © 2008 Ascent Marketing Communications Ltd. |